FootballHer (The FA)
Gamechanging e-Learning, design & development
Breakout e-Learning platform setting a new bar in female health education.
Process & purpose
Building broad, multi-use assets; custom-developed content including graphics, video and audio; user assignments, mocks and tests. An expansive and fully branded course loading cutting-edge science into the professional ranks of the beautiful game.
Setting global standards
Successful delivery is still active and delivering content and knowledge to professional coaches and support staff.
This today sits as part of a world-leading education change project atop the Women’s Soccer League, which football systems everywhere see as the template for genuine transformation.
Putting the HER in FootballHER.
Female Health: New Best Practice Guidelines
Project deliverables included design and development of a unique set of Best Practice Female Health Guidelines, built on a bedrock of science and immediately implemented as the standard atop the women’s game.
